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I'm Todd,
a creative problem solver.

For more than 15 years, I’ve helped brands find clarity, uncover their voice, and tell better stories. Whether it’s defining a brand’s positioning, solving creative challenges, or shaping big-picture narratives, I love getting to the heart of what makes a brand matter.

 

I work best where creativity meets strategy—partnering with teams to build messaging frameworks, craft brand stories, and develop ideas that cut through the noise.

 

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Let's Chat

Storyteller. 
Strategic thinker.
Creative partner.

I’ve worked with brands big and small from global companies like Microsoft, IBM, and Google to emerging startups and nonprofits. The common thread? Helping them solve creative problems and tell their story in a way that resonates.

 

Whether you need brand strategy, messaging frameworks, or creative direction, I’m here to help you get to the heart of what you’re really trying to say — and say it in a way people actually care about.

What I do

1 / Brand Strategy & Messaging

Helping brands figure out what they stand for — and how to say it. From positioning and messaging frameworks to brand voice and storytelling guidelines.

2 / Creative Direction & Big Ideas

Leading creative projects from the ground up. Campaign thinking, concept development, and creative problem-solving that connects the dots — and the audience.

3 / Content & Copy — not just words

Writing that builds brands, and doesn't just fill space. Headlines, brand stories, and messaging that sound like you — and stick.

4 / Coaching & Collaboration

Partnering with individuals and teams to unlock creative thinking, tackle challenges, and bring ideas to life. Sometimes you just need someone to bounce things off.

5 / AI, Strategy & The Human Element

Helping brands explore what AI can (and can’t) do — and how to use it wisely. From prompt strategy to creative problem-solving, I help teams leverage AI tools without losing the human touch.

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