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I'm a Creative Director with 15+ years in brand strategy and copywriting, working with companies including IBM, Pax8 (Microsoft), Target, E&J Gallo and Google, as well as advertising agencies including Leo Burnett, Siegel + Gale and SKG.

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I get to the actual business problem first, then shape the strategic angle and creative that solves it. AI is woven into how I work day to day — a collaborative partner for ideation and concepting, and the foundation for workflow tools I've built with ChatGPT, Copilot, Gemini, and Claude.

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When I'm not working with clients, I'm usually deep in a creative project of my own — a book in progress, songwriting, or content for my music YouTube channel, Lost Mixtapes. It all comes back to the same thing: finding ideas that connect, challenge, and hold up.

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If you're looking for someone who can jump in, collaborate, and help shape the story — let's talk.